The Future of the Google Slap
If there is anything very important that internet marketers would want to know more about, it’s the future of the Google Slap.
For some, it’s more than an interesting subject to know whether or not Google Slap will come to local keyword domains. People want to know if domains which are rich in local keywords that help boost rankings will get slapped in the future too.
Speculations On The Future of the Google Slap
People can’t help but speculate on whether Google will find exact match domains too powerful, and if these sites will smell trouble on its way. After experiencing several slaps myself, I also want to know what happens. If it does get slapped, all of us would want to find out how it affects what domain names we have to choose.
The gurus have a lot to say about the future of the Google slap. Some speculate that Google might not slap perfect match domains in the future. They think that exact match domains would lose their effectiveness if the contents of the website or landing page are relevant to the keywords.
There are those who think that the Google Slap will happen to those who will not be working within the editorial guidelines. Before Google’s eyes, relevance and quality will still be the first priority in compliance evaluation.
The Future of the Google Slap For Exact-Match Domains
Discussions largely revolve on the future of the Google slap, as people normally search for general words then get locally relevant results. Discussions are revolved around Bing and Google’s biases towards match domains that affect rankings. Exact-match domains are seen as a big issue for some.
Apparently, exact match domains would be high in correlation to page rankings. There are no other on-page/on-site factor that comes even close. There could still be other factors which influence high rankings. Match domains are thought as powerful stuff, being the next highest correlation factor for on-page elements, links, URL factors, third-party metrics, and URL factors.
Search results in a number of sectors are much overrun by spammy, over-SEO’d, manipulative exact-match domains which have poor quality. The future of the Google slap has its core on whether Google will take action on these. As brand queries would make the brands want to get the first position, Google tries to overcompensate in the broader algorithm through biasing towards exact-match domains.
The more experienced SEO types believe that Google would most likely take action on exact-match domains. It’s not very specific as to when, but it is rumoured to be done before the year ends. Google has relied on the exact match for too long, and would help give them the boost over other search engines.
When it comes to local keyword domains, nobody is too certain what Google would do. Everyone wants to know as a lot lost millions of dollars on ppc campaigns. There are even account which got completely wiped out without any explanation or warning. Google’s search engine is so big, it has the right to do the slap any site that commits a violation before its eyes.