Blog

Getting kicked off of Google can be a huge blow to traffic and revenue for any business. If you’re primarily an online business you can’t afford to not be on the world’s largest search engine. How do you determine if your site has been de-indexed? If you’re checking your... Read More

We’re not going to sit here and tell you the importance of SEO, many people already understand the overlying concepts of ranking on the search engine result pages. Having a website and social media accounts set up is a great first step, but it takes more. Just building backlinks... Read More

Remarketing lists for search ads, or RLSA, can be an excellent way for businesses to reach possible clients who have already visited the site. If you offer a product or service where people are shopping around and hesitant to make a purchase, retargeting can be a great solution.... Read More

Selling products and services online is a great way to increase sales. However, not all products are going to be purchased online. There are some items, say a mountain bike, where a consumer would want to test out the item first. Stores like this will always rely on foot traffic... Read More

Let’s face it, Amazon is the future, they continue to break into different markets and revolutionize the industry. But don’t forget about where they started, selling products online. Businesses utilize the service to reach potential customers that they may not get to one... Read More

Scripts within AdWords can save a user lots of time by automating many tasks. For many advertisers scripts can be a bit overwhelming at first glance. It appears to be lots of programming and if you’re not sure what you’re looking at it can be confusing. Luckily it’s not too... Read More

For many businesses they understand the importance of pay per click (PPC), but can be reluctant to dive in right away. Companies understand they need to be showing up at the top of the search results to steal consumers from the competition. So how can PPC help your business?... Read More

The main goal for just about every B2B business in 2018 is to bring in more, high quality, leads. Now doing this is not always that simple. Consumer research is the most important part of marketing your business and doing it the right way will save you time and money. How new... Read More

For most websites it’s quite easy to track how a campaign is performing. Many sites have some type of conversion tracking set up, whether that be form fills, shopping cart purchases, or downloads. Marketers can simply jump into analytics, find the conversions or goal section of... Read More

You may have heard of Facebook Pixel, but aren’t quite sure why it’s helpful and how to implement it. If you’re running any type of advertising for your business you can benefit from the tool. After installing the code to your site a cookie will be dropped that will track users... Read More