Using the Google Keyword Tool
Google Keyword tool is a very effective tool to optimize the website for different search engines. There are a lot of tools available in the market and some of those charges money from the users. But this keyword Tool is completely free to use and optimizes the most accurate result.
Good internet marketers often use this tool for various reasons especially to get better keyword ideas. Google keyword tool is pretty easy to use. Here is a step by step description which will show the ways to use Google keyword tool.
One can access the tool following this website: https://adwords.google.com/select/KeywordToolExternal. It is good to log in with a Google account so that users do not need to deal with the problem of captcha. Utilizing this tool is straightforward. Marketers just need to type in the words or phrases which are relevant to their product in the search box. They can also conduct the search based on category and this will show a list of keywords.
Users can also conduct their research based on match type. The result will not show the type of keywords rather it will show those keywords with the correct search operators around the world like: phrase, broad etc. and this will help the marketers to determine the best type of keywords.
SEO marketers can get many types of information from this tool and most notable information is:
Keywords: Marketers can get a list of usable keywords for their website.
Competition: This tool will also show an idea about the contest for those keywords on Google AdWords.
Global Monthly Searches: This will show the total number of Google based searches on those keywords, per month.
Local Monthly Searches: It will also show the total number of Google based searches on those keywords within the region mentioned by the user and language.
Estimated Average CPC: It will show the estimated avg. CPC that a marketer can get in return to pay for those keywords to get higher ranks on Google search results.
Ad Share: This tool will give the percentage of time the ad will be posted on the match version of those keywords, specific to the region.
Search Share: It also identifies the percentage of time the website comes out for those keywords on Google results.
Extracted from webpage: This tool shows a statistics which appears when there is a keyword corresponds to a applicable landing page.
Overall, Google keyword tool is a very good tool for the internet marketers. It helps a marketer in various ways and provides keywords which are most applicable for the Google search result. As Google is the number one search engine at this moment so this tool can be a very good option for the marketers.